Podcast: Play in new window | Download (4.3MB) | Embed
Subscribe to Entrepreneurs in Action Podcast Index | Email | TuneIn | More
Premal Patel is a customer loyalty, customer success and engagement specialist with around 30 years of experience across financial services, retail and agency environments. Premal explains how his business helps corporate leaders and entrepreneurs build stronger human connections as AI and digital technology reshape the workplace. Drawing on his book, Yanga Unplugged, he offers workshops for leaders and aspiring leaders alongside strategic consultancy for enterprises, start-ups and scale-ups. The conversation explores his target audience, practical frameworks, professional experience and commitment to supporting younger people facing difficult career conditions. Premal’s central message is that organisations must not allow the pressure to adopt new technology to weaken authentic relationships, because human connection will become increasingly valuable as the world grows more complex.
Takeaways
- Premal Patel helps corporate leaders and entrepreneurs create better human connections in a digital age.
- His services combine leadership workshops with strategic consultancy in customer loyalty, customer success and engagement.
- The workshops developed from ideas and frameworks featured in his published book, Yanga Unplugged.
- His programmes are designed for enterprises as well as start-ups and scale-ups at different stages of development.
- AI and rapid digital change can cause leaders to neglect important relationships inside and outside their organisations.
- Premal helps leaders reframe their thinking so they can balance technological progress with authentic human connection.
- His approach is informed by approximately 30 years of experience across financial services, retail and agency environments.
- His frameworks combine lessons from both professional successes and situations where he failed fast and adapted.
- The business aims to keep its methods simple, immediately applicable, accessible and affordable.
- Premal also supports younger people through pro bono work as they navigate increasingly challenging career conditions.
Sound bites
“Helping leaders create and build better human connections in a digital age.”
“We keep it simple, we keep it accessible and we keep it affordable.”
“I think the opportunity is huge right now in terms of creating and building better human connections.”
Chapters
00:06 Introducing Premal Patel and a New Interview Approach
00:45 Premal’s Preferred Name
00:58 Helping Leaders Build Better Human Connections
02:13 The Businesses and Leaders Premal Serves
02:51 Bridging the Gap Between Technology and Relationships
03:39 Thirty Years of Experience and Practical Frameworks
04:42 Describing the Business in One Sentence
04:57 Where to Find Premal and His Work
05:38 Industries and Professional Sectors
05:44 Targeting Loyalty, Marketing and HR Leaders
06:29 Supporting Graduates Through Challenging Career Times
07:06 Closing Thoughts and Thanks
07:19 How Listeners Can Connect with Premal
Links
LinkedIn: Premal Patel
Website: https://www.premalpatel.co.uk/
Website: https://www.tkopworld.com
YouTube: The Wellbeing Majlis
Book: Yanga Unplugged